tysolna: (highland fling)
[personal profile] tysolna
I've noticed this before, but since it's close to Christmas these tv ads are on more and more, and I just have to ask - what is it with men and their razors?
The ads for razors are more high-tech than the ads for cars. Sharper! More blades! Smoother! With vibration (not kidding)! All done in tasteful black and silver, giving the impression of precision and speed and care, and the newest technology available for the best shaving experience ever. There's even some sci fi imagery in some ads.
And I think to myself, this is a tool to remove unwanted facial hair. Why are they advertising it like that? Must be a male thing - so if the males on my reading list could elucidate me, I'd be very grateful. And if the females have theories, feel free to chip in. ;)

Date: 2006-12-07 06:56 pm (UTC)
From: [identity profile] britishamerican.livejournal.com
Razor ads have to be cool. There is a limited amount of shiny cool things a lady can buy a guy. Who buys and shops the most? Women do of course. I really doubt any man would go out and buy a razor simply cause of the advert they saw trying to sell it. Women on the other hand, they want something their guy will really appreciate.

So guys if you get a razor...just accept it. Our options (unless we really know our guys) are limited.

I don't know .. call me crazy, but I think giving a guy a razor for the holidays is like me receiving a blender. It just doesn't do anything for me!

*l* Yes I'm rambeling too, I think the point I was trying to make, is this : The advertisers are trying to get the women to buy the razors. Or else they'd be out of business.

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